Chapter 28: When you're unknown, everything you say is just an excuse!
Chapter 28: When you're unknown, everything you say is just an excuse!
Click the mouse lightly.
Start streaming.
The moment Fu Shiyan started his live stream, Boss Mo, who was practically waiting outside the live stream room, simultaneously sent out gifts.
[Esports veteran Mo has gifted a treasure map to streamer BJBS-Crush's room! Players across all platforms, come dig for treasure and share in massive rewards!!]
Suddenly, a colorful banner appeared above the top of all the streamers' rooms on Huya Live.
[Holy crap, am I seeing things? Another treasure map! Is this some kind of team-building event for Huya's big spenders today?]
[The boss is being foolish! Wouldn't it be better for him to use that $5,000 gift to have fun?]
[Just a heads up, this is a new account with 0 followers. The streamer they sent is also a newbie with zero followers. They're paving the way with treasure maps right from the start. What's their background?]
[That's alright then, it's probably just the new streamer promoting themselves.]
[A single icon in the Chinese server? Wake up, bro, it's not time to sleep yet.]
As the high-value gifts were announced across the entire platform, users began to flood into Fu Shiyan's live stream to claim the free gifts.
Seeing that the gift-giver and the streamer were both brand new accounts, he immediately prepared to close the live stream and leave.
Okay, let's also take a jab at the room titles.
However, some observant players noticed that Fu Shiyan had deliberately shown his personal backend page.
[Wow, the seventh-ranked player in the highest rank of King of Glory, turns out it's a pro streaming!]
Is this guy planning to stream himself trying to reach the top of the Chinese server?
【Crush? This ID looks familiar... Isn't he that top-ranked solo queue player in the high-elo Chinese server recently?】
[Holy crap, I searched it up, and it really is him! His win rate is insanely high; he's matched up against so many pro players and still won!]
[“Aiming for No. 1 in the Chinese server” – This is a challenge to Dopa!]
As the barrage of comments increased, Fu Shiyan first felt grateful for Boss Mo's generosity.
He immediately turned on the microphone and gave his opening remarks to the small audience in the room.
"Hello, everyone on Huya, I'm Crush, a newbie streamer."
"Today is my first official broadcast. I don't have any other goals, just one thing—to use this account to directly reach the top of the Chinese server."
[Right off to the top of the Chinese server, when did the barrier to entry for game streaming become so high?]
【No way, just any Tom, Dick, or Harry is trying to piggyback on this. Do you think being number one in the Chinese server is like climbing stairs, something you can just do whenever you want?】
[To the person upstairs, the new streamer you're criticizing is currently ranked seventh in the national server. It's not wrong for others to say he's aiming for number one.]
[Seventh... seventh place is nothing special. Even the worst teams get knocked out in the quarterfinals of the World Championship, and you're getting all excited about a ranked game? Don't forget, the server's number one spot is still held by someone else.]
Fu Shiyan didn't rush to get involved in the arguments in the live chat, but instead called out to Wu Chen and started a duo queue.
When you have no fame and not enough skill level to support you.
In the eyes of the audience, whatever you say is nothing but an excuse.
At first, the irritable viewers who stayed in the live stream would make sarcastic remarks about Fu Shiyan's lack of response.
As the game progressed, familiar IDs appeared one after another on the opposing side, and in each case, the host of the live stream ultimately emerged victorious.
The content of the bullet comments has changed drastically!
……
Huya Live.
Inside the operations team's office.
"Boss, Crush, whom you've been asking us to keep an eye on, has started streaming! He's starting on our platform!"
Assistant Xiao Liu practically ran and stumbled into the office, her voice brimming with excitement, heading straight for her boss's workstation.
"Crush?" Qin Weichuan, addressed as "boss," rubbed his eyes, which were sore and bloodshot from working overtime continuously. His voice carried a hint of caution and doubt. "Are you sure it's the real person, and not a fake?"
No wonder he reacted that way.
The commercial competition between live streaming platforms has reached a fever pitch recently. Crush, a prodigy who has emerged in the high-elo ranks of the Chinese League of Legends server in the past two weeks, has quickly gained fame with his almost unreasonable and extreme gameplay, as well as his command and awareness abilities that are difficult to explain by common sense. Now, every platform wants to be the first to bring him into their camp.
Their Huya Live channel is no exception.
In this era of fierce competition for traffic, the rules are simple and brutal: as long as there is enough buzz surrounding a topic, you don't care if it's just some random person or thing; if you grab it first, you'll gain the upper hand.
Unfortunately, all the so-called "Crush" they encountered during this period were, without exception, counterfeit products.
"It's true, it's absolutely true!" Xiao Liu quickly explained, "He's currently playing ranked games, and you can see his rank directly in the live stream. He's already played against several professional players, including those from OMG, LGD, and EDG, and he lost to them all. It can't be faked."
Xiao Liu then added, "And it seems Crush has already joined a professional team. As soon as he started streaming, a boss gifted him a treasure map as a form of promotion."
"besides……"
"What else?"
"Crush is ranked fourth in the Chinese server. He wrote in his stream that his goal is to be number one in the Chinese server. His score isn't far from Dopa, who is signed by our platform. If we run into him..."
The Dopa that Xiao Liu mentioned is a top-tier Korean streetball player.
Due to some off-field setbacks, after being banned from LCK, he accepted an invitation from Huya Live and has been streaming his Chinese server ranking climbs for many years.
What he meant, in plain terms, was that the current top player on their platform, who is ranked number one in the national server, is being challenged by a newcomer.
"Boss, what should we do?"
To Xiao Liu's surprise, Qin Weichuan showed no concern whatsoever after listening; instead, his eyes lit up.
"Immediately, right now," he said decisively, as if making a decision on the battlefield. "Prepare an A+ grade contract for me. Contact Crush through the back office—no, don't wait for the back office yet. By the time it's signed, it'll be too late. Just get the phone number Crush used for his live stream application and contact him directly by phone."
"While making contact, we should also push the traffic to it, and then push it across all platforms."
"Also, no matter what conditions I use, I will make sure you stay on Huya Live!"
Having risen to the position of head of the operations team, Qin Weichuan's business acumen was naturally at its peak.
The timeline is clear – in 2015, League of Legends had already become the undisputed number one online game in the world, and also the absolute traffic pillar for the game channels of major live streaming platforms.
At this critical moment, with the Chinese region suffering a complete defeat in the League of Legends World Championship, LPL viewers were filled with resentment and had nowhere to vent their frustrations.
If their own platform could host a "China-Korea War" at this time to determine the top player in the Chinese server—especially since one of the two opposing sides is Dopa, a Korean player who has long dominated the top spot in the Chinese server, and the other is Crush, a Chinese player who has recently gained popularity and attention in high-ranking matches!
With the two of them appearing on the same platform, Qin Weichuan could hardly imagine how explosive the buzz would become.
Even if Crush's journey to the top ultimately fails or he is poached by other platforms, the fact that Huya Live has monopolized the top League of Legends players in China is already established. In the context of platform competition, that is a significant advantage.
I only contributed a little platform promotion resources, so I'm making a profit no matter how you look at it.
Furthermore, if someone chooses to stream on their Huya platform when they are an ordinary person, it proves that they have a positive impression of them. In this case, instead of slowly going through the process and waiting for the opponent to snatch them away, and then letting Crush challenge Dopa elsewhere, it is better to take the initiative and use resources to brand them with their own label.
"Let me think... How about a title like, 'Huya Live, Battle for the Forbidden City, the Ultimate Winner of the National Server's Number One Title!'?"
……
ATPnovel