NBA: Best point guard

Chapter 234 Completion of Battle Boots

Cheng Gan raised his first question, "We know that Jiangcheng Evening News was the first media you were interviewed by, so they also asked you similar questions, but as our national sports channel, we still want to repeat this question. Ask again, how did you get into the NBA?"

Zhao Qiang also repeated his last answer, "I have had a basketball dream since I was a child. After my family came to this country from China, I joined the basketball team by chance."

"Entered the basketball team and became the captain. I successfully led the cavalry team to win the NCAA championship. After winning the championship, I found that I could participate in the NBA draft."

"So I also participated in the draft, and I was lucky. I was selected by the team with the 15th overall pick, and then I was traded to the Philadelphia 76ers."

Cheng Gan nodded and said, "Whether it is from the Jiangcheng Evening News or from your mouth here again, we all think that your previous experience is quite legendary."

"As far as I know, the NCAA teams are not weak, and some of the top teams are comparable to NBA teams. It is really not easy for you to lead the team to a championship in such a league."

"I just hate that we didn't know you at that time. You must have had many wonderful things happen at that time. I really want to interview you at that time."

Zhao Qiang quickly said: "At that time I was not famous, maybe even if I begged you to come for an interview, I would not come in the future, there is no way to do this."

Cheng Gan continued to ask, "Your preseason performance should be quite good, but we know that you have played phenomenal performance since the regular season. What our domestic fans are more concerned about is whether you can continue to do so in the future. performance, or is it just luck?"

This question is a relatively sharp one, but Zhao Qiang is still very confident in his own strength.

"This performance will definitely continue. I am very confident in my strength. If I only have this little strength, then playing against the Pacers and Rockets will naturally reveal my true colors. Only by passing the test of a strong team Strength."

Cheng Gan nodded, "True gold does need fire to refine, and we also believe that you are that piece of gold. You have begun to shine. We want to continue to follow up your next performance for a period of time, and then go back and edit it into a film. .”

Zhao Qiang is naturally fine, Cheng Gan said with a smile: "The popularity in China is really high now, and everyone is cheering for you by watching your game in front of the TV. After all, you are the one who entered the NBA from our Dragon Kingdom. 1st person."

Then Zhao Qiang will prepare for the next regular season.

Before the start of the regular season, Zhao Qiang had already received a call from Converse, asking him to go to the company, and the shoes made for him were ready.

Try it first, if it doesn't fit, adjust it in time, and be sure to get the boots out before the next game.

This matter is very important to Converse, because the publicity has already been published, so it must be done again within the specified time.

When Zhao Qiang came to the headquarters of Converse, the chief designer was already waiting for Zhao Qiang downstairs, and Zhao Qiang followed the designer to the product development department.

A pair of basketball shoes that looked very lightweight appeared in front of Zhao Qiang's eyes. These basketball shoes were made of pure white fabric.

On both sides of the basketball shoe and at the toe of the shoe are auspicious cloud patterns made of blue lines.

Then there were no other too many designs, and there was a Converse logo directly behind the basketball shoes.

The chief designer did not do too much design, and used a very simple design, adding a little Dragon Kingdom element to the shoes.

Zhao Qiang immediately took a fancy to this simple but not simple design, clean and comfortable.

Zhao Qiang didn't like the gaudy design of the back very much, it was really uncomfortable to look at that kind of design.

Simple style is really nice.

"I like your design, this is the style."

The chief designer immediately excitedly said: "Hurry up and try it on, how does it feel on your feet?"

Zhao Qiang immediately put the sneakers on his feet.

Then I started running on the spot, turning back and jumping, and it felt very good.

"This is the pair. They are very well done in every aspect. I like them very much. They all fit me very well, especially the ankle part. I feel very free."

The chief designer immediately said, "Come on a name."

Zhao Qiang thought for a while and said, "This shoe should be called Xiangyun."

Simple and on-topic.

After the chief designer recorded the name, he immediately began to arrange the next work, which was the mass production of sneakers. Except for the pair that Zhao Qiang would wear in the next game, which was made in advance, everything else had to be done. in production.

It's just that apart from the off-court promotion, only stars can go out chicly by wearing it on their feet. The NBA does not allow sports brand promotion other than them in post-match interview spots and the like.

No way, no matter when and where even in modern times, the NBA is the era of Nike.

Other sports brands are indeed not as strong as Nike, so they can only accept unspoken rules in this way.

Who knows that Nike has invested the most in the NBA, and the capital is the big head, which is also the most helpless thing.

Converse has made complete preparations this time, and it depends on whether it can enter the NBA market at once.

Continuing with regular training, the cameras of the National Sports Channel also obtained the consent of the 76ers' management and began to film Zhao Qiang.

And this shooting is not just for Zhao Qiang and the 76ers.

This kind of publicity is what the 76ers management is happy to see. This is also a free wave of publicity for the 76ers, and it also expands the influence of the players overseas.

You must know that since the NBA's broadcast rights began to be broadcast in other countries, the NBA has paid more and more attention to overseas promotion.

Regardless of whether any capital needs to expand or what to do, publicity is really important.

Relying on the big base of the NBA, Nike has made a lot of money over the years.

It is normal for other sports brands to be jealous, but with the development of time in the future and the diversity of publicity channels, Nike will not be able to eat all of the NBA's share.

It's just that the situation of one family's dominance has not changed, and this is also related to Adam Silver's support.

Without Adam's digestion and support, Nike would not be able to continue to dominate in the NBA in later generations. It can only be said that capital and capital are friends and other people are not friends. .